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MyVerduraCare.com, our digital platform is Atreyi’s baby. It all started when she got tired of looking for one single trustworthy platform for the kind of products she loves and adores. Products that are consciously made and hold a deeper value behind it.
Staying abroad for more than a decade and travelling around the world, meeting new people, and experiencing new cultures she realized that though every culture is unique in its own way, humanity is linked with the same aspirations and goals. Thus, it was the birth of our digital platform aiming to bring the world closer together through a wonderful array of products which are environment friendly, handmade, premium and with a human value attached to it. The first step to it started from her motherland, India, and Made in India products. No matter, which part of the world you are, through MyVerduraCare.com you can have a quick access to all these products.
Atreyi comes with over 15 years industry experience managing and leading brands and marketing departments across diverse industries for globally recognised brands across the world.
Atreyi is a Sociology major with MBA in marketing and a MCIM with Chartered Institute of Marketing, UK. She is also a member of American Marketing Association and Certified in Circular Economy and Sustainability Strategies from The University of Cambridge, UK. She has led and managed marketing and communications roles and projects for brands like The Times of India Group, Kotak Mahindra Bank, Motilal Oswal, Qatar Railways Company, Commercial Bank of Qatar, Ferrovial, Spain (FMM Qatar), T Qatar - The New York Times Magazine, BFC Group, Bahrain and started her corporate career as a management intern with Unilever, India.
He is our everyday boss and the person we look up to for our smooth functioning of operation on ground. Pulak has a wealth of experience, he led and managed the utility department of Unilever’s Garden Reach Factory for the production of major brands like Dove, Pears, Rexona, Liril, etc.
He is a mechanical engineer who is a great cook and loves his environment friendly products.
He comes with a diverse experience spread across various production units of Unilever India as a major member of the Eastern India team for almost 30 years.